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And he continued to bolster his fame this year when he won the 2017 Australian Open, becoming at age 35 the oldest man to win the event since Ken Rosewall in 1972.In 2007, Switzerland issued a postage stamp bearing Federer's image, making him the country's first living person to be so honored.For special situations (esports and China) we used two additional categories: other social media -- for when the athlete was more relevant on a platform outside the Big Three (Twitch, for example, although no gamers made the top 100) -- and, in China's case, Baidu search score, because Google is blocked there.Salary is not used as a factor because of differences among sports. We have also excluded amateur athletes -- Deshaun Watson, Lonzo Ball and Katie Ledecky, for example -- due to lack of salary and endorsements.Get on my back and I'm going to carry you.'" -- Richard Jefferson, Cleveland teammate He remains the greatest current exponent of global soccer, a player of such otherworldly skill that the one remaining question to be answered in his career is whether he can be considered the best in the game's history.We could wax lyrical all day about the Barcelona and Argentina nonpareil's unreal goals, visionary assists and magic wand of a left foot, but it's surely better to simply follow his old mentor Pep Guardiola's wistful advice: "Don't write about him, don't try to describe him.
James returned to Cleveland after four years in subtropical exile, and in his second year back, the Cavs memorably overcame a 3-1 NBA Finals deficit to capture their first championship.Endorsement amounts cover 2016 and were compiled by ESPN researchers. Still, he steered Real Madrid to another Champions League triumph and Portugal to the European Championship in 2016 and lifted the Ballon d'Or as the world's premier player again.Ronaldo's opinion of himself is such, you could only fear for the sculptor of the wonderfully terrible bronze bust that the player unveiled at Madeira Airport, now renamed in honor of the island's favorite son. Ben Alamar, ESPN's director of analytics, devised a formula that combines endorsements with social media following and internet search popularity to create the ESPN World Fame 100 rankings.(Note: NA means either an athlete doesn't have an official account for a social media site or an accurate endorsement figure could not be confirmed.) is our annual attempt to create a ranking, through statistical analysis, of the 100 most famous athletes on the planet.